There are 365 days in a year, 366 in a leap year, 52 weeks per year, 7 days per week, and every day people want to know where we are up to in the sequence. That's why a calendar makes a great promotional item- it can be used everyday! Sure we have electronic calendars in our computers, but who wants to log-in, open a file, and scroll down just to find out what day it is? A desk or wall calendar is traditional, fast, and still the most used way to keep track of days and events. Often placed on the family fridge, it is a clever promotional product to put your logo on.